Sunday, July 23, 2006

Baiscope Entertainments -Workshop on Indian Animation Industry

Having attended Baiscope Entertainment's previous workshop with Anurag Kashyap we were quite gung ho about the animation workshop that they had invited us to.

The speakers were scheduled to be Geetanjali Rao winner of 3 awards at the 2006 Cannes Film Festival and Siddharth Jain Head of the Animation Division at Adlabs Films Ltd

Geetanjali spoke about her experience with Animation since the last 10+ years. How animation was intially shot on 35mm cameras & each frame had to be drawn painstakingly. She also went into a lot of technical details which were very interesting, especially to the aspiring animators in the audience. Readers would recognise her work from the Hutch MMS animated ads

She has produced, directed & animated the film Printed Rainbow which won 3 awards at the 2006 Cannes Film Festival Kodak Discovery for best short film, OFAJ Very Young Critics Award and Petite Rail d'Or Award for best short film.

The animated short film is about an old woman who lives alone with her cat who is transported into new worlds when she looks at the covers of the matchboxes that she has painstakingly collected.

Siddharth Jain spoke about the Business Aspect of Animated Films. With Hanuman making a sizeable ROI, a lot of people are now interested in the Animation genre, but unfortunately not all of them can produce a good quality film. Plus for big producers, there are no previous trend lines to observe before taking a decision on whether to invest capital in an Animated Movie.

Adlabs is currently in the process of making an animated movie with Rajnikant as the main character. Hopefully this will be a success & this will give fillip to the fledgling animation film industry in India

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